Attention businessmen! the call for Circularízate, the circular economy program for MiPymes, is open | Attention businessmen! The call for Circularízate is open, the circular economy program for MiPymesSecretaría Distrital d

Bogotá, January 2021. To face the economic, social and environmental challenges of our era, Bogotá adopted the District Development Plan A new social and environmental contract for the 21st century. According to this plan, all actions related to social and economic recovery must be adapted to the principle of sustainable development, seeking strategies to prevent, adapt and mitigate the climate crisis.

In this sense, Agreement 761 of 2020 defined as a priority the establishment of programs that promote the circular economy to improve the processes of generation and use of waste. During 2021, the Ministry of Economic Development identified areas of opportunity to promote strategies and adoption of the circular economy in the productive fabric of the city:

Circular economy: an opportunity for the productive fabric of Bogotá

DANE mentions that for the year 2019, about 1,500 million kilograms of waste were generated that were discarded and that were not reused by other industries to execute other production processes. This shows that there is an opportunity to use waste for generation and innovation. of products from different economic sectors.

Based on the opportunities to incorporate circular economy models, the Circularízate program seeks for 35 companies in the city, from 6 productive clusters, to transition from a traditional business model to one that takes advantage of and uses waste in its value chain, mainly in the development of innovative products, processes or services.

The program has 6 components.

1. Diagnosis and identification of 6 sectors of opportunity
2. Training in Circular Economy components.
3. Modeling of a new circular line of business for the 35 companies
4. Development of the business plan for 35 beneficiary companies.
5. Preparation for the business conference / investment round for the 35 beneficiary companies.
6. Evaluation of the impact of the program according to the intervention to the beneficiary companies.

The 35 selected companies will receive consulting and support for the development of innovative products, processes or services in circular economy that will generate economic, social and environmental benefits: innovation and competitive advantages, cost reduction, reduction of energy consumption and CO2 emissions, and strengthening of the supply chain.

At the end of the program, the 35 selected companies will have tools and knowledge to identify circular economy opportunities, design strategies with a focus on sustainability and attract investment.

Information about the Circularize program:

1.Training in Circular Economy: 54 hours of theoretical-practical training.

1. Basic notions of the Circular Economy: general concepts, international context and impacts
2. Circular Economy as a factor of competitiveness of companies: identification of linear risks and circular opportunities
3. Business Models in Circular Economy
4. Tools to identify and measure the transition to a Circular Economy
5. Financing instruments and management of new business models

2. Identification of opportunities and formulation of a circular economy strategy

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The 35 participating companies will identify opportunities to migrate to circular economy models.

1. Self-diagnostic tool application
2. Co-creation session by each company for the formulation of the vision and purpose in Circular Economy in each company and identification of initiative.
3. Development of a communications plan and integration action.

3. Creation of new circular business plans

The initiative prioritized by each participating company is transformed into a desirable, feasible and viable business model.

1. Co-creation session by company for the development of the value proposition and circular business model
2. Cost-benefit analysis with evaluation and feedback session
3. Marketing 3.0 group workshop
4. Group co-creation sessions to formulate the pitch for the new initiative.

Who can participate?

If you are part of one of the seven opportunity sectors prioritized by the District Secretary for Economic Development (SDDE) and your company is motivated and interested in seeking new forms of green growth, this program is for you.

Please note the following requirements:

1. Companies with more than 2 years of incorporation

2. Updated commercial registry

3. Have a dedicated and permanent workplace in Bogotá Distrito Capital

4. Company with more than 4 employees

5. Not be involved in causes of dissolution

How do I apply?

Fill out the following form. Once the applications have been analyzed, we will contact you to socialize the result

Registration form: https://docs.google.com/forms/d/1g_pTlkDJOgTztTqp8esKVgWANhfSHI4V4okxBpW-UZ0/edit?ts=61cb5ba1